Become the Local Girl

Build an engaged local audience, successfully monetize your platform, and create your own media business — even if you’re starting from the beginning.

It all started

Almost 11 years ago...

I decided to chronicle my adventures after moving to Hoboken, writing about all the fun happenings and local businesses while I worked full-time as a school counselor.

Blogging started as just a side hobby combined with social media, and over the last 10 years, morphed into a full-scale 6-figure media outlet — complete with millions of organic readers annually, 5 employees/editors, 15 freelancers, and a business we’ve scaled with several locations — with virtually no startup costs or investors.

Are you interested in creating your own community and platforms?

I teach people how to build a hyperlocal media community that is engaged, a sustainable business that can be monetized, and the best part — I’ve created a course and platform to help you do just that at your own pace.

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About the Course

Learn how to create a sustainable hyperlocal business, monetize it, and become the go-to in your community.

You’ll get tips and tricks of the trade from someone who has done it in both a corporate setting and grown her own blog + accounts into a community and 6-figure business — and learn how to create your own community, crush your goals, and get paid doing so.

In this course, you will learn how to create and monetize your brand in a strategic way — a brand that you not only love, but are passionate about and just need the tools to succeed.

In 6 weeks, at your own pace, you’ll learn:

  • How to monetize your brand sustainably and successfully
  • How to grow your audience organically and build community
  • The ways to operate a business with organization and strategy
  • Programs and tools to help you operate as a full-scale business
  • A proven success model and easy ways to organize + implement

Plus, get valuable tips and tricks about: